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Over 45 years of expertise in combating skin ageing
For decades, FILLMED, a renowned French brand, has been enhancing aesthetic medicine by offering healthcare and beauty professionals high-precision anti-ageing solutions and cosmeceuticals.
At the IMCAS,exhibition, a key event for aesthetic innovation, the brand captivated visitors with a stand that reflected its identity: welcoming, refined and truly immersive.
Spanning over 100 m², FG Design created an elegant and fluid space designed to encourage networking and showcase FILLMED’s flagship technologies and products. A tailor-made scenography, where every detail—from the optimised visitor journey to the convivial exchange areas—was crafted to offer a unique experience and strengthen the brand’s visibility in an ever-evolving sector.
From 3D… to final realisation
A tailor-made collaboration, reflecting a shared vision
Upon arrival, the FILLMED stand immediately captivates with its minimalist yet impactful design. A sleek, contemporary architecture where the contrast of black and white creates a refined setting, designed to highlight each product.
At the heart of this scenography, the FILLMED logo stands as a visual thread. Like a graphic landmark, it stretches upwards through two illuminated bands, naturally guiding visitors from one area to another. An airy white drapery complements the design, adding lightness and fluidity to this imposing structure.
Inside, the experience becomes even more immersive. A subtle play of mirrors, lights, and shades creates an elegant contrast to the understated exterior. Every detail is thoughtfully crafted to enhance the products and encourage interaction. The stand is organised around several strategically designed spaces:
- Demonstrating area: a dedicated corner for discovering the cosmeceutical ranges,
- Semi-open lounges: spaces designed for professional exchanges,
- LED screens: dynamic displays to immerse visitors in the FILLMED universe and innovations,
- Bar with barista: a convivial space where visitors can relax and engage in informal conversations,
- Instagram wall: a fun activity inviting visitors to capture and share their live experience on social media.
A tailor-made collaboration, reflecting a shared vision
This exceptional stand is the result of a successful first collaboration between FILLMED and FG Design. Together, we combined expertise and creativity to bring to life a space that perfectly embodies the brand’s values of innovation, elegance, and approachability.
From design to execution, every step was guided by a shared goal: to offer visitors an immersive and memorable experience while showcasing FILLMED’s expertise and products.
A great venture, paving the way for future projects that are as inspiring as they are effective, as demonstrated in this video:
I received an overwhelming amount of compliments on the stand, both from my colleagues, who are familiar with the brand and previous stands, as well as from our clients. It’s a real success, and I’m thrilled with my collaboration with FG Design”
– Pauline, Congress & event manager FILLMED
