A 440 m² stand combining vehicle displays with presentation and discussion areas.
Solutrans, the biennial road and urban transport exhibition, is the must-attend gathering for professionals in the trucking industry.
Last November, AD Poids Lourds network, leader in the distribution of parts and services for commercial vehicles, once again took the opportunity to assert the strength of its multi-brand and multi-service independent offer to its many clients and partners.
The challenge
To encourage people to move around and share ideas on a stand covering 350 m² of floor space and 90 m² of mezzanine space, while at the same time hosting an exhibition of vehicles presented by an animator.
Our solution
An open, eco-sustainable stand with a clear, coherent layout, supported by a digital trail, showcasing the brand’s range of equipment and tools, the AD Poids Lourds Garage concept with its Premium Commercial Vehicle Label, and the brand new Truckissimo catalogue.
Career opportunities within the Network and the AD HGV School were also promoted.
The rough sketch: a key step towards turning ideas into reality
From 3D … to faithful production
The FG DESIGN teams are as pleasant to work with as ever. We don’t change a thing!– ALINE